Sell for more · Keep more · Five-star service

Utah Listing
Specialist

A proven strategy designed to maximize your sale price, reduce listing fees and protect more of your equity.

★★★★★ 5-star client reviews 20+ years negotiating 10 TV seasons
01
Maximize your sale price

Strategic pricing, presentation and exposure designed to create stronger buyer demand.

02
Keep more of your equity

Flexible, discounted listing fees without sacrificing professional service or marketing.

03
Expect five-star service

Experienced negotiation, direct communication and hands-on guidance through closing.

James Comas on the Real Estate Essentials set

Featured on ABC4 & Hulu Live TV

Marketing built to put your property in front of more buyers.

Through Real Estate Essentials, selected listings can gain exposure beyond traditional MLS searches through television, digital platforms, YouTube, partner channels, social media and national real estate websites.

Featured property exposure across

ABC4 UtahHulu Live TVYouTubeDigital + Social

Proven performance

Results backed by a marketing system built for Utah sellers.

From strategic pricing to national syndication and television exposure, every part of the plan is designed to create stronger positioning and more buyer attention.

13.8%Higher average list price than market
13%Average sold price above market
$50,242Average added value for clients
4.34MTotal potential weekly views

Performance and reach figures are based on James Comas marketing materials and prior results. Individual property results vary.

Professionally photographed Utah home exterior at twilight
Professional photographyPresentation designed to stop buyers mid-scroll.
Professionally photographed open-concept Utah home interior
Visual storytellingInterior, drone and video coverage that highlights the home’s strongest features.

A smarter way to sell

When the market changes, your strategy should too.

Simply putting a property in the MLS is not a marketing plan. I combine real market data, professional presentation, targeted exposure and consistent communication to help each home compete.

That approach is especially valuable when a home was previously listed but did not sell.

01

Position precisely

Price and presentation are built around buyer behavior, competing inventory and real search patterns.

02

Market beyond MLS

Selected homes can gain additional reach through Real Estate Essentials, ABC4 digital, social and partner channels.

03

Adjust with evidence

Weekly feedback and analytics turn market response into clear, timely decisions.

Expired or previously unsuccessful?

The second launch cannot look like the first.

I specialize in identifying why a home did not sell and rebuilding the strategy around the property, the competition and the buyers most likely to act.

  • Honest evaluation of the previous listing
  • New positioning and presentation plan
  • Broader marketing and measurable feedback
  • Clear communication from launch through closing
Get a fresh strategy

Selling on your own?

A flexible option for FSBO sellers.

Ask about a non-exclusive approach that can allow you to continue selling independently while I bring qualified buyers and professional marketing support.

Discuss the FSBO program

Local knowledge

Serving Salt Lake and Utah Counties

Focused expertise across the communities where Wasatch Front buyers are searching.

SandyDraperSouth JordanDaybreakHerrimanMillcreekHolladayLehiAmerican ForkHighlandSaratoga SpringsOrem
James Comas, professional Utah Realtor and television host

Experience from every angle

Real estate is not just my profession. It has been my career.

Before becoming a licensed Utah agent, I worked as a loan officer, helped build custom homes in Park City and owned a home inspection business. That background gives my clients a practical perspective on financing, construction, condition and negotiation.

Today, I host Real Estate Essentials and mentor other agents while helping Utah homeowners make confident, well-informed moves.

Utah DRE License 6353618-SA00

★★★★★ All five-star client reviews ↗

Experienced service sellers recommend

“After interviewing numerous Realtors, James stood out not only for his professionalism but also for his confidence in listing our house at a higher price than others suggested. Remarkably, he secured an offer at asking price and even had a backup offer ready.”

McKennah Thomas

“His attention to detail and ensuring that there were no delays were incredible. Within 3 days our house was listed and sold! I recommend James and his team to all friends and coworkers along the Wasatch Front.”

Caitlin Mannion

“He and his agency made our experience easy and comfortable with immediate results. Our house sold in 6 weeks from the time we met to closing, during a slow market time.”

Brad Jensen

Common questions

Before we talk

What areas of Utah do you serve?

I primarily serve Salt Lake and Utah Counties, including Sandy, Draper, South Jordan, Herriman, Lehi, American Fork, Highland, Saratoga Springs, Orem and surrounding communities.

Can you help if my home did not sell before?

Yes. Previously listed and expired properties are a core specialty. The process begins with an honest review of pricing, presentation, exposure, feedback and the competitive market.

Does every listing appear on television?

Marketing is customized to each property. Opportunities through Real Estate Essentials and associated digital channels are discussed as part of the listing strategy.

Do you work with FSBO homeowners?

Yes. Flexible arrangements may be available for sellers who want to continue pursuing their own buyer while gaining access to additional professional support.

Start with a conversation

Let’s find the opportunity in your market.

Tell me a little about your home and what you are considering. I’ll follow up for a straightforward consultation with no pressure.